The English Whisky Co, England’s first whisky distillery, has unveiled striking new packaging by Craig Mackinlay of Breeze Creative and has introduced The English ‘Original’ and The English ‘Smokey’ to its range. The distillery was established in 2006 and was built by the Nelstrop family for the specific purpose of producing the finest English malt whisky as the location is famed for its barley growing and the family have a 600 year tradition of growing and processing grain.

The new branding will be rolled out across the whole range and owner Andrew Nelstrop said “We now have a far stronger voice, relevance and sense of identity in our rebranded packaging”.

October 2016